1. Introduction

Alesayi Distribution Company (“we”, “our”, or “us”) values your privacy and is committed to protecting your personal data in compliance with the Saudi Personal Data Protection Law (PDPL) and other applicable regulations. This Privacy Policy explains how we collect, use, store, and share your information when you visit our website, use our mobile applications (including any eCommerce app), or engage with our services. By using our platforms, you agree to this Privacy Policy, which is subject to the laws of the Kingdom of Saudi Arabia.

2. Who We Are

Alesayi Distribution Company
Address: Aletqan Square, Floor 12, 8150 Al-Madinah Al-Munawarah Rd, AR Ruwais District, Jeddah 23215, KSA
Email: info@alesayidistribution.com
Phone: +966126108200
Website: https://alesayidistribution.com

3. Scope

This Privacy Policy applies to:

·         Our website (alesayidistribution.com)

·         All Alesayi Distribution mobile apps (including CodeRed Delivery and ADC Delivery), and

·         Any digital services or platforms linked to our brand

4. Retail Activities and E-commerce Operations

·         As part of our role as a retail distributor, we deliver products directly to the end customers through our e-commerce platform (CodeRed Delivery) and mobile application for deliveries (ADC Delivery). When you place an order through our website (shop.alesayidistribution.com) or mobile application (CodeRed Delivery), we collect and process the personal data necessary to create the order, verify product availability, arrange delivery via (ADC Delivery), and complete the secure payment process via Moyasar.

·         Our e-commerce workflow includes:

·         (a) Product browsing and order placement;

·         (b) Account creation (business or individual);

·         (c) Online payment and fraud prevention checks;

·         (d) Order preparation and follow-up with the delivery person;

·         (e) Shipment tracking, updates, and customer support;

·         (f) Handling returns, refunds, and after-sales services.

·         All data within this workflow is processed in accordance with the legal framework of the Personal Data Protection Act, as defined in Section 5 of this policy.

5. Information We Collect

We collect the following categories of information:

·         Personal Data: Name, email, phone number, address.

·         Transaction Data: Payment details, order history.

·         Device & Usage Data: IP address, browser type, cookies.

·         Location Data: Delivery address, GPS coordinates.

·         Distributor/Partner Data: Business contact details for co-manufacturing and distribution agreements.

A) From individuals (e.g., customers/end‑users) – including via forms

·         First name and last name

·         Address & location (e.g., delivery/billing address, city, coordinates for delivery accuracy)

·         Mobile number

·         Email address (where provided)

·         Account credentials (if you create an account)

·         Order & transaction details (items, amount, currency, timestamps)

·         Device/usage data (IP address, device type, app and browser identifiers, cookies/SDK signals)

B) From business customers/merchants/distributors (where applicable)

·         Company name

·         Commercial registration number

·         VAT number

·         National Address information

·         Business type/industry

·         Authorized contact details and role

·         Contracts, purchase orders, invoices and related records

Note on payment cards: Card number, expiry date, and CVV are entered directly into Moyasar’s secure payment forms/SDKs. We do not receive or store full card numbers or CVV on our systems. Moyasar processes such data in a PCI‑DSS–compliant environment as part of its licensed payment services.

6. How We Use Your Data

·         Fulfil orders and manage deliveries

·         Provide customer support

·         Marketing (with explicit consent)

·         Compliance with PDPL and SFDA regulations

·         Improve services and website/app performance

7. Payment Processing

We use Moyasar (https://moyasar.com/en/) as our secure payment gateway. Moyasar may collect and process your payment information in accordance with its own privacy policy. We do not store your full payment card details on our servers.

8. Legal Basis

·         Consent for marketing and optional services

·         Contractual necessity for order fulfilment

·         Legal obligation under Saudi law

·         Legitimate interest for fraud prevention and analytics

9. Sharing & Disclosure

We do not sell your data. We may share it with:

·         Service providers (including Moyasar for payment processing)

·         Regulatory authorities (as required by law)

·         Affiliates and authorised distributors

10. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:

·         Customer transaction and order data is retained for a period of 5 years following the termination of the account to comply with Saudi commercial and tax law.

·         Data collected solely for marketing purposes based on your consent will be deleted promptly upon your withdrawal of consent.

11. Cookies

We use essential cookies for website functionality. For non-essential cookies, such as those used for analytics and marketing, we will request your explicit consent via a cookie consent banner when you first visit our site. You can manage or withdraw your preferences at any time through this tool.

12. Your Rights Under PDPL

You have the right to:

·         Access, correct, or delete your data

·         Withdraw consent

·         Object to processing

·         File complaints with SDAIA

To exercise these rights, contact us at info@alesayidistribution.com.

13. Security

We implement encryption, access controls, and breach notification protocols as per PDPL.

14. Cross-Border Transfers

Transfers outside Saudi Arabia require SDAIA approval and safeguards.

15. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the Kingdom of Saudi Arabia.

16. Updates

We may update this policy periodically. Changes will be posted here with an updated “Effective Date.”

17. Contact

Email: info@alesayidistribution.com
Phone: +966126108200
Address: Aletqan Square, Floor 12, 8150 Al-Madinah Al-Munawarah Rd, AR Ruwais District, Jeddah 23215, KSA